If you want to track the source of leads that are generated when people call you from your website, you could use a single call tracking number that would help you track all calls that were placed from your website. But that only solves...
Although COVID-19 pushed millions of people from offices into a work from home environment, I’ve been doing it for 18 years. Colleagues ask if I worry about my people being productive. I respond, “Not with Teamwork.” Teamwork is project...
So you’re thinking of hiring an SEO company to get more traffic to your website. Maybe you already hired one, and you’re starting to think things don’t look right, but have no way of proving it. While there are thousands of great SEO...
Cal Newport’s Deep Work is an antidote for a world where the human attention span has dropped to a mere eight seconds. In this book, Newport introduces the concept of deep work, as well as its opposite, shallow work. He makes the argument...
If you are a small business owner thinking about investing in Google Ads, the first thing that probably comes to mind is using it to help your business appear in the search results when people use a keyword related to your business. You’d...
If you’re like many business owners I know, you’ve still getting the kinks out and continuing to learn how to be productive in a virtual environment. You’re beyond the basics like getting people connected from home and teaching them how...
Modern smartphones give users the ability to seamlessly call your business by clicking on the phone number on your website. Tracking these calls is the first step toward understanding how these potential customers are finding your site...
Who is submitting contact forms on your website? Where are these potential leads coming from? Tracking conversions, like form submissions, is the first step to understanding how your marketing campaigns are performing. In this tutorial,...
