Jess

Form Tracking

Track how prospects who complete contact forms found you. Calculate your cost per lead.

See Real Results
With Form Tracking


Form tracking lets you know which advertising sources, campaigns, and keywords are generating leads. Jess lets you remove forms submitted by customers, spam and other sources so you’ll know the number of qualified leads you generated. Import advertising costs and marketing consultants’ fees to see your cost per lead.

Go Beyond Google Analytics
Call Tracking

Qualified Lead Report

Identify Qualified Leads


You can use Google Analytics to track form submissions, but conversion data over-reports results because it tracks all form submissions, including duplicates, spam, and submissions from current customers and prospective suppliers. Jess lets you qualify leads with one click, so you can see how many new, qualified leads you are generating.


Calculate Cost Per Lead


Jess automatically calculates the cost per lead for Google Ads, Facebook Ads, and Microsoft Advertising, down to the campaign or keyword. Jess also lets you enter fees you’re paying consultants for SEO, email marketing, and other marketing services which allows you to compare the cost per lead for all marketing campaigns in one place.

Call Tracking

Cost per Lead Report


Call Tracking

Cost per Sale Report

Cost per Sale


Use the Salesforce or ZohoCRM integrations, or manually update your opportunities when you close sales, to see the Cost Per Sale by marketing campaign. Jess also calculates your Return on Ad Spend for all sources.


Works With Your Own Forms

Jess form tracking is easy to set up on most websites and works with your own forms. At $50 per month, t’s an affordable solution that helps businesses see which marketing campaigns are paying for themselves by tracking and quantifying the buyer’s journey from contact form submission to sale.