This is the fourth in a series of articles on using Google Analytics Goals, and in this installment, we’re going to show you how to set up Event Goals. In the first article of this series, we introduced the basics of setting up Goals in...

This is the third in a series of articles on setting up Goals in Google Analytics, and we are going to introduce Google Tag Manager event tracking. In our previous installment, we showed you how to set up Destination Goals. Now, we’re...

Here it is, an introduction to Google Analytics destination goals, and second in a series of articles on how to use Goals in Google Analytics. For those of you just picking this up, we previously introduced the basics of setting up Goals...

This is the beginning of a series of articles about Google Analytics Goals. First, we will introduce you to Google Analytics Goals. Then, we will help you better understand how you can use them to determine if your website is working as a...