Set up Google Analytics to Track Phone Calls as Google Analytics Events

Tracking Calls as Google Analytics Events

When Jess is integrated with Google Analytics, Jess will send an Event to Google Analytics when a call is made with the following parameters:

Category: Phone Call
Action: Call

This lets you include phone call tracking in Google Analytics reports and integrations.

You’ll need this data to set up a Google Goal to track this event. To learn how, visit our Google Event Goal tutorial.